Thursday, September 8, 2011

Text-to-Give campaign for Goderich raises much-needed support

I’m pleased to report that our text-to-give campaign in support of those affected by the recent tornado in Goderich raised $2855. These funds, along with some additional donations from individuals without texting capabilities, are being passed on to United Way Perth-Huron, which serves the Goderich area.

I was so pleased to see the support from the community, media partners and social media outlets. We’ve never seen so many retweets! Our community put caring into action by texting their financial support and sharing it with their networks. As our Communications Officer, Meg Lagrotta, wrote in her recent Community Heroes blog on the subject, “that’s a whole lot of texting going on!”

Thanks to Libro Financial Group for making this campaign possible. With their support, we became one of the first United Ways in Canada to launch mobile giving.

Our mobile giving campaign continues throughout our fall workplace campaign season in support of those in need here in the KW area. Up to 6 times per month, you can text “UWAY” to 45678 to donate $5 to United Way KW. The amount gets added your phone bill.

Thanks for caring,

Jan

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